Running a training session takes a lot more time than just the length of the presentation. There’s the preparation – even if it’s just printing out notes or thinking about how you will tailor your session to the particular audience. But of course it could be a whole lot of special design, and a number of zoom meetings with your customer to discuss details.
Then there’s travel. Would you rather drive three hours each way and do a one hour talk, or drive just half an hour each way and do a 6 hour training session? I’d rather do the second one – so actaully I should be charging for the travel, perhaps more than the presentation time!
There’s also the sitting around – the evening before, during the speaker before you at a conference, waiting a few hours for the flight back, etc. You’re not working during this time, as such, but it’s still your LIFE ticking by, and should be factored in – a session with lots of waiting around surely has to be charged more than one without.
What hourly rates would you put into the following calculator?
Of course, these are costs not prices, so if you can charge more then you probably should – but it’s worth asking yourself whether you should ever go below the number that the above calculator comes up with. And also it’s useful to think about the balance between
- your zoom pricing and your face to face pricing, – and the balance between
- short and long sessions, – and ones that are
- local as opposed to ones that require a lot of travel and maybe a night spent away from home.
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Excellent Calculator and excellent insight! of course, it will be useful for people like me who give training inhouse ( i.e company sponsored) as an insider trainer I might factor my salary v/s the hours of training I have given and the people benefiting out of it.