An Instant Guide to Selling
The objective of selling is not to push something on to someone who doesn’t really want it. It is to find out what they need and then to show them […]
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An Instant Guide to Success
Be yourself. This may require courage & honesty. Believe in yourself. You can do anything you put your mind to. Strengthen this belief by saying to yourself “I can do
An Instant Guide to Assertiveness
Assertiveness is difficult because it goes against our natural instincts for fight or flight. We have to learn to make a conscious effort to overcome the adrenaline in our bodies
An Instant Guide to Marketing
Marketing is not the same as PR. PR is only a small part of Marketing. Marketing is about planning your strategy: what will you sell to whom, and how will
An Instant Guide to Presentation Skills
Start your planning by thinking “What’s my one central message?” Your whole presentation should be designed around this, and should keep referring back to it. Prepare your first minute really
An Instant Guide to Motivation
Give each person ownership of something – however small. As well as ownership of at least one thing, give them involvement in as much as possible. This means involvement in
An Instant Guide to Leadership
It is the number one objective of a leader to communicate a vision. The team have to know where they are heading, and to buy into that destination. You may
An Instant Guide to Customer Care
Customer Care is as important as the product or service itself. You are wasting your time getting the product or service right if you blow it at the last minute
An Instant Guide to Influencing
Start with a clear objective Be liked. Key factors in this are having friendly body language (especially smile), being a great listener, and complimenting others (genuinely!) It is essential to
An Instant Guide to Project Management
Define cost quality and time, in writing. If you’re not really sure what you’re setting out to do then you’ll probably suffer from people moving the goalposts during your project
An Instant Guide to Negotiation Skills
If you don’t ask you don’t get. Remember that by negotiating you are never going to cause yourself to lose the deal, providing you are nice and you are prepared
An Instant Guide to Time Management
Your life is only time – your time is your life. It’s precious – you only get it once. In order to manage your time successfully you’ll need to be
